COMMUNICATIONS / BRAND strategy / MARKETING
Critical business opportunities and challenges demand targeted, omnichannel communications strategies with a clear sightline to reputation management.
SorensenLee partners with corporate and nonprofit organizations to identify and implement solutions for individual projects and multi-tiered programs, driving engagement and decreasing risk.
what people are saying
"Sue is one of the most insightful and strategic communicators I have worked with during my public affairs and communications career with Coca-Cola and now as a public affairs consultant. She has a unique ability to develop and drive messaging, after effectively listening and assessing the situation, to accomplish the targeted outcomes."
-– Kevin Morris, Founder/Counselor
Kevin Morris Public Affairs
“I have worked with Sue in several capacities over the last decade. In all of our interactions and projects together I have found her to be detail oriented, mission focused, and strategically minded. Working with Sue on projects is a pleasure because nothing is left to chance. We always have a consensus on expectations and deliverables and things always move forward on schedule. I always look forward to the next opportunity for us to work together.”
- David Kamen, MBA, PCIII, CHE
Director, CIA Consulting
“A practical and pioneering approach to marketing and branding. Sue is able to see the potential for the brand hidden INSIDE the strategic framework. She makes the most of collaboration with multiple stakeholders. Able to deliver bolder initiatives built for growing the business and showing measurable results.”
- Randall Larson, Visionary
Shinebox
Trusted and transparent. Clear and consistent. Sue was my key communications partner as the COVID-19 pandemic unfolded. She developed a strategic, yet constantly adaptable, comprehensive communications plan to effectively deliver mission congruent messages to all of our constituencies. I could not have envisioned a better partner during these turbulent times.”
– Brett Anderson, SVP, Chief Ecosystem & Operations Officer
Ecumen
“I have had the pleasure of working with Sue for the past four years at Norway House, a nonprofit organization located in Minneapolis. Sue serves on our Executive Committee, which dictates the strategic direction of the organization, and leads our PR and Marketing committee. She has brought so much to the organization and is an excellent communicator. I partner closely with Sue for all press and other related questions.”
– Christina Carleton, Executive Director
Norway House